Claybourn Est.1910
Logo & Stationery Design
Claybourn is a 113+ years old brand started in Brisbane. They have been manufacturing oilskin garments for outback folks to adapt the harsh weather and their frequent usage.
With the recent rebranding on 2022, Claybourn has reborned as a full range Australian fashion style brand.
Claybourn is a 113+ years old brand started in Brisbane. They have been manufacturing oilskin garments for outback folks to adapt the harsh weather and their frequent usage.
With the recent rebranding on 2022, Claybourn has reborned as a full range Australian fashion style brand.
The Making of the logo
In order to inherit the classic logo design, the design team had decided to remain the horseman element.
We simplified the silhouette of the horseman to modernised the design. In considering of the expansion to full range brand which had the addition of woman and children styles, we picked a modified Rockwell Nova as its brand font.
In order to inherit the classic logo design, the design team had decided to remain the horseman element.
We simplified the silhouette of the horseman to modernised the design. In considering of the expansion to full range brand which had the addition of woman and children styles, we picked a modified Rockwell Nova as its brand font.
